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Sports Lab just launched a new running shoe that they want to feature in an ad.

Updated: Nov 20, 2019



Amazon Advertising Certification: Sports Lab just launched a new running shoe that they want to feature in an ad. Which sponsored ad product will allow them to advertise just this individual product?

1. Both of these





2. Sponsored Brands



3. Neither of these





4. Sponsored Products



Sponsored Brands Ads has the capability to drive the traffic to a particular page. Now, this page can be a store page, product details page or customized page which can showcase the features of the new product.


Since, the product is new and is not retail ready, it is not recommended to use it in Sponsored Products.


Hence, Sponsored Brands.


For more information on Sponsored Brands, click here –


https://learningconsole.amazonadvertising.com/student/activity/815-sponsored-ads-strategy