Never Miss a Marketing Tip. 
Subscribe Now!

© 2023 by school4ecom. 

  • Facebook Social Icon
  • Twitter
  • LinkedIn Social Icon
  • vasu

Which of the following is an example of a brand halo conversion?

Updated: Nov 22, 2019




Amazon Advertising Certification : Which of the following is an example of a brand halo conversion?



1. A customer clicks on a brand's sponsored ad for tennis shoes and then purchases those shoes



2. A customer clicks on a brand's sponsored ad for tennis shoes, and then purchases dress shoes from that brand



3. A customer clicks on a brand's sponsored ad for tennis shoes but does not make a purchase





4. A customer clicks on a brand's sponsored ad for tennis shoes, and then purchases tennis shoes from a different vendor





If a user clicks on a brand’s sponsored ad for any product but, do not purchases that product, however, purchases some other product of the same brand, then it is counted as Brand halo conversion.



Hence, A customer clicks on a brand's sponsored ad for tennis shoes, and then purchases dress shoes from that brand



For more information, click here –

https://learningconsole.amazonadvertising.com/student/path/812/activity/539